Store Lead -
Samantha says: 'Beauty is the opposite of perfection - It's about confidence, charisma, and character.' Being in an industry that empowers people to feel good, Sam says 'When you know yourself, you are empowered. When you accept yourself, you are invincible.' (Tina Lifford) The most common skin concern she sees is fine lines/ & wrinkles. Sam loves working in this industry, she sees it as an opportunity for others to feel good about themselves without carrying guilt that was associated with looking after themselves. A fun fact about Sam is that she sells gourmet hot dogs in the weekend, 'it is definitely a labour of love but worth it!'